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Cassie, Craig ,Micah & Abagail Holland

Local owners of

Diamond Carpet Cleaning, Rockhampton, Queensland

 

 

Carpet Protection: It Really Works

The average carpet is replaced every twelve years, even though it begins to show

signs of poor care after only  three to five years.  The carpet industry refers to

this as “Uglying Out”. (Notice, they do not call it “Wearing Out”).

 

This condition typically affects areas called traffic lanes and in front of the furniture

first, causing these areas to look dull and soiled.  Today’s lighter colored carpets

require regular professional care to keep them looking great until they truly wear out.

 

Why Carpets “Ugly” Out Before They Wear Out

 

STEP 1:From the Factory, Fibers Are Fresh, New & Protected

 

This is what your carpet fibers look like when they’re fresh and new and just

arrived from the mill.   You can see that they’re shielded with a protective carpet

fiber coating.  This factory coating is what keeps spills from staining your carpet

and it also makes vacuuming your carpeting much easier and a more effective

task.

 

STEP 2:Carpet Fibers Under  Attack By Soil, Pollen and Mites

 

Over time, foot traffic on your carpet causes soil to become ground in and trapped

in your carpet’s fibers.   To the naked eye, dirt has a smooth look to it. But under a

microscope,  soil is revealed to be an abrasive with sharp, jagged edges.

 

All  of  this  soil  acts  like  tiny  saws,  cutting  into  the  protector, exposing

and damaging the delicate fibers.

 

Now exposed, spills and soil can penetrate deep into the heart of your carpet. This causes your carpet to “ugly out” faster. It can also expose the fibers to the possibility of permanent staining -  eventually leading to it wearing out.

 

STEP 3:The Solution Is To RENEW Your Carpet Protection

 

Renewing carpet protection after each cleaning reinforces your carpet’s original

factory protectant. Spills will become easier to remove.  Vacuuming will be much

more effective. Most importantly, your carpet will look better for much longer

than it would with just the original protectant alone. That’s why most carpet

manufacturers today recommend  renewing carpet protection  AFTER EACH

CLEANING!

 

Make Your Carpets Last Longer — Protect Them!

 

Your home and family deserve all of the health benefits that professional cleaning and carpet protectant can provide.  Call us today to see how renewing your carpet protectant can get you every other cleaning for HALF PRICE!

 

 

With Carpet Protection Carpet:

*  lasts longer   

*  is protected from permanent stains

*  stays clean longer: and

*  can be spot cleaned easier.

 

Carpet Protection